MMIC provides medical professional liability insurance along with webinars, assessments, data analytics, and action plans designed to help clients minimize risks and improve patient safety practices.
Since MMIC’s customers are in healthcare, Carolyn proposed supporting the “we’re listening” message with technical medical information about hearing. Photos were accompanied with facts such as:
– The human ear is capable of responding to the widest range of stimuli of any of the senses. The quietest sound that can be heard by humans is 1 decibel and is the equivalent of a human heartbeat heard at one meter away in a soundproof room.
– The ear’s malleus, incus, and stapes (known as the hammer, anvil, and stirrup) are the smallest bones in the body. They work together to process sound. The stapes measures about 3.5mm in height.
– Ears not only help you hear, but aid in balance. Inside the ear canal are stiff hairs attached to nerve cells. When you move, the liquid inside the ear canal moves, too. The hairs sense this movement and tell your brain what it needs to know to keep you balanced.
– The ear takes in many sounds at one time. The brain sorts and prioritizes the auditory signals in orderly patterns so you can understand what you are hearing. Listening is not the same as hearing. Hearing is taking the sound in; listening is paying attention to what is going on.
“Outstanding report. I love the graphics and theme. Really well done.”